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Based on what you’ve learned from this week’s lecture and the readings, how would you describe performance management or organizational behavior management to a business owner who is unfamiliar with behavior analytic concepts and principles? How would you compare and contrast current typical business practices (such as annual reviews or aversive control) to increase their interest in performance management? Please provide at least 1 quote from BF Skinner from Business, Behaviorism, and the Bottom Line in your response.
Additionally, please include LINKS or DOIs to any articles or books referenced outside of the assigned readings as part of your APA citation (as is required when using web-based referencesLinks to an external site.). Failing to do so will result in point deductions.

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