Competency Analyze financial ethics of a firm. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Deliverable Preparation During this course, students will conduct research on companies of their choosing, guided by the scenarios…
Competency Assess various facets of change management. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario You are a new organizational change project analyst for JWC, a financial services company. Your new role…
Deliverable 02: Competency Determine different types of local, domestic, and global business model strategies. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario You have decided to open an ice cream shop and…
Scenario You are a former Navy officer and fighter pilot who is now the controller of a division of TransGlobal Airlines, which utilizes a fleet of corporate jets for charter at several airports in the southeast part of the United States. Your division’s private charter clients include several Fortune 500 companies in the region. The…
Overview Managing and optimizing brand equity is one of the long-term goals of any organization and thus it is a joint responsibility of all the functional departments. Brand equity is the set of assets linked to the brand. These assets include brand awareness, brand loyalty, and brand associations. Appropriate alignment of key departments with marketing…
Overview Stakeholders are individuals or groups that have an active interest in an organization. Stakeholders and stakeholder groups typically include employees, vendors, communities, government agencies, customers, investors, and lenders. Different stakeholders have different interests, attitudes, and priorities. Effective communication ensures that they receive relevant information and develop a positive attitude to your organization in the…
Assignment: Select an organization on which to base the following assignment: Use the business press or business section of any news source and find at least two articles related to one: Downsizing, implementation of new technology, or a merger or acquisition. 2 to 4 pages, APA-formatted paper
you will submit a draft of the Introduction (Section I). Introduce your chosen product or service from an existing sport organization. You must also introduce the overall goal of your marketing plan in promoting the product or service. This will include an overview of the current state of the sport organization and potential opportunities for…
The first step of the strategic development process is to determine the “Where to Play” choice that will then help you identify the segment of the market you are targeting and the competitors you will face. Download Strategy Project Company Selection Guidelines Strategy Project Company Selection Guidelines Download Strategy Project Company Selection Guidelines Review…
Overview You work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. The company from the course scenario has decided to incorporate internet of things (IoT) technology in its vehicles (also called connected cars). Often organizations have to choose from multiple innovative implementation options. The…